App Overview
ABConvert is a powerful A/B testing tool designed specifically for e-commerce stores on Shopify. It helps optimize conversion rates by enabling tests on product prices, shipping rates, free shipping thresholds, product content/template/theme, and checkout processes. The app offers real-time analytics to monitor test results instantly, ensuring you can determine statistical significance quickly. Additionally, it allows price tests based on UTM sources or country, providing insights tailored to specific audiences. With features like live traffic splitting for low-speed impact testing, ABConvert empowers merchants to make data-driven decisions, ultimately leading to improved store performance and increased profits through optimized strategies.
Screenshots

Grow revenue with A/B tests on prices, pages & shipping. Data over guesswork.
ABConvert helps Shopify merchants make smarter decisions — without guessing. Run A/B tests on prices, shipping thresholds, product pages, themes, and checkout to find what actually grows your revenue. Used by 2,000+ Shopify stores with $6B+ in merchant GMV, ABConvert gives you real-time analytics built for e-commerce: not vanity metrics, but revenue per visitor, AOV, and margin impact. Set up your first test in minutes. No code needed.
Key Features
- Price testing: find the price that maximizes revenue, not just conversions
- Shipping, offer & checkout tests: lift AOV without hurting conversion rate
- Theme & page tests: compare layouts and content to find what converts best
- Audience targeting: show variants by country, UTM source, or customer type
- Revenue analytics: track margin per visitor and AOV impact, not just clicks
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ABConvert: A/B Testing FAQs
No. ABConvert: A/B Testing pricing starts at $99. For more details about ABConvert: A/B Testing pricing, check here.
