App Overview
AdRoll Marketing & Advertising is a Shopify app designed to retarget potential customers with personalized ads across display networks and social media platforms like TikTok, Meta, and Pinterest. Using dynamic product images based on shoppers' browsing behavior, the app leverages machine learning for optimized ad placement. It features automated campaign creation tools, comprehensive analytics for tracking performance insights, and AI-powered programmatic predictions to maximize return on ad spend.
Pros
- Easy campaign setup: Simple and intuitive interface allows for quick campaign creation.
- Comprehensive retargeting features: Retargets potential customers across various platforms, increasing conversion rates.
- Personalized ad experience: Dynamic images engage customers with relevant products based on their previous interactions.
- Dedicated account management: Provides personalized guidance, optimization recommendations, and ongoing support.
Cons
- Poor customer service: not following up on inquiries and ignoring customer complaints.
- Ineffective retargeting: generating ads that do not meet the expected performance and delivering less traffic compared to other platforms.
- Inaccurate reporting: attributing purchases to ad impressions rather than clicks, leading to inflated metrics.
- Hidden charges: charging fees upfront without providing satisfactory service or results.
Screenshots
Reach your customers wherever they go with brand awareness and retargeting ad campaigns.
The majority of shoppers don’t make a purchase on the first visit to your store. AdRoll brand awareness ads find new ideal customers. AdRoll retargeting ads bring shoppers back to purchase again and again. Using over a decade of data and machine learning, our full-funnel multi-channel advertising solution is proven to generate awareness, deepen interest and drive outcomes with tools for identifying the right audience, building and optimizing campaigns and attributing cross-channel impact.
Key Features
- Multi-channel: Target audiences on display, native, mobile apps, video, and CTV.
- Audience Segmentation: Launch ad campaigns targeting your Shopify segments
- Dynamic Ads: Feature products on millions of websites and native mobile apps
- Reporting & Analytics: Achieve ROAS with performance insights and benchmarking
- Programmatic Predictions: Place optimal bids with our AI-powered bidding engine
AdRoll Marketing & Advertising FAQs
Yes! Try AdRoll Marketing & Advertising free plan. For more details about AdRoll Marketing & Advertising pricing, check here.
Get in Touch
with us
Whether you need more information on how LetsMetrix can help enhance your Shopify experience, or require technical support, don't hesitate to contact us. We're available 24/7 via email, phone, or live chat to ensure you have all the assistance you need.