App MIDA: Heatmap, Replay Checkout Vs App ProfitHelm: AI Profit Analyst
App info
| Developer | mida-app.io | profithelm LLC |
| Tag Line | AI analytics, recordings & heatmaps to optimize conversions | Know your actual profit — COGS, fees & ad spend factored in |
| Meta description | Understand the customer's journey through session recording, reduce the guesswork and abandoned checkout. Replay customer visits, Heatmaps, UI/ UX optimization. | AI analyzes your Shopify profits automatically. Syncs COGS & ad spend from Facebook, Google, TikTok. Smart alerts, P&L reports, and daily AI insights. |
| Launch Date | 2022-07-27 | 2025-11-24 |
| Shopify Badges | Built for Shopify | Uncertified |