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Facebook New Customer Tracking

31 reviews

Optimize your Facebook Ads on New Customer Purchases

Developed by DATAPLANET LTD

About this app

Launched

2025-07-02

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Screenshots

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Facebook Events Manager with NewCustomerPurchase event

Send an Event to Facebook Ads if a New Customer Purchases

This app is sending a NewCustomerPurchase event to Facebook if a new customer buys. You can then optimize your ads for new customers which will help the Facebook algorithm to show your ads to an audience that does not know your brand but is likely to purchase. This app extends your existing Facebook Ads setup and is ideally used in addition. Tip: The native Facebook Shopify App is great for most stores and also sends your standard events through the server-side Conversion API (CAPI)

Key Features

  • Optimize your Ads for New Customers and not for Recurring and Returning ones.
  • Easy Setup: Just copy your Facebook Pixel and API key and start tracking
  • Server Side: This event is being sent server side and with great event quality
Related Category
New feature
Date Range

Analytics

In our report, Letsmetrix'll cover the following analytics on usage of the Facebook New Customer Tracking Shopify app.

Category Positions
Ranking of Facebook New Customer Tracking in best match categories of the Shopify App Store
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Popular Category Positions
Ranking of Facebook New Customer Tracking in the most popular categories of the Shopify App Store.
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Category Positional Changes

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Category Popular Positional Changes

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Facebook New Customer Tracking FAQs

No. Facebook New Customer Tracking pricing starts at N/A. For more details about Facebook New Customer Tracking pricing, check here.

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