App Overview
MagicPass Wholesale is a Shopify app that enables you to password-protect individual products, collections, or pages on your store. Users gain access by entering a password or through customer tags. The app also allows applying discount codes upon login, ideal for wholesale or exclusive offers. Additionally, it includes a free service to customize your login page with live chat support.
Pros
- Enhanced security: Allows you to password-protect specific pages, collections, and VIP sections on your Shopify store.
- Targeted promotions: Lets you apply discount codes upon login for easy wholesale purchases.
- Simplified access control: Grants access to password-protected areas only to authorized customers, ensuring the privacy of sensitive information.
- Exceptional customer support: Provides prompt and thorough assistance in resolving issues and customizing the app to meet specific needs.
Cons
- Incompatible with marketplaces: Locks pages, causing issues with Google, FB, Pinterest, and Shop.
- Incomplete uninstallation: Requires manual code removal after uninstallation.
- Lack of customer support: No response to inquiries about issues and billing.
- Discount issues: Problems with discount code functionality.
Screenshots

MagicPass lets you add a password to individual pages. Great for members-only content and wholesale.
New! – Completely rebuilt in May, 2025. Add a password to individual pages, instead of your entire store. Apply a discount code on login for easy wholesale. Grant access with a simple password, or customer tags. Great for Patreon incentives, private collections and exclusive content. New! – Free white-glove service to customize login pages, just reach out via live chat in the app.
Key Features
- Authenticate users with a password or by Customer tag.
- Protect individual products, pages, collections and articles.
- Apply discount code on login. Great for Patreon, wholesale, members-only perks.
MagicPass Wholesale FAQs
No. MagicPass Wholesale pricing starts at $5. For more details about MagicPass Wholesale pricing, check here.

Get in Touch
with us
Whether you need more information on how LetsMetrix can help enhance your Shopify experience, or require technical support, don't hesitate to contact us. We're available 24/7 via email, phone, or live chat to ensure you have all the assistance you need.
