Omega for your TikTok pixel

4.9• 152 reviews

516

Real-time tracking for your TikTok Pixel, E-API & TikTok Ads

Developed by Omega

About this app

Recognition

Launched

2021-03-12

App Overview

Omega Pixel & Catalog is a Shopify app designed to help e-commerce businesses optimize their TikTok advertising efforts. It offers advanced tracking features like multi-pixel support and real-time event tracking, which help improve ad performance and reduce wasted spend. The app also includes tools like automated catalog syncing and UTM-based order journey tracking, providing insights into customer behavior and sales origins. With its built-in campaign builder and comprehensive dashboard, Omega Pixel & Catalog aims to streamline TikTok ad management for Shopify merchants, enabling them to launch, track, and optimize campaigns more effectively while maximizing ROI.

Pros

Enhanced tracking accuracy: Combining Pixels and Events API ensures precise tracking, reducing wasted ad spend.
Automated product feed: Hourly catalog sync and dynamic product ads simplify product promotion on TikTok.
Seamless integration: Effortless connection with TikTok shop for direct sales and campaign optimization.
Exceptional customer support: Prompt, knowledgeable, and proactive support team ensures a positive user experience.

Cons

Poor customer support: Unhelpful and lacking knowledge.
Limited functionality: Basic tracking with no ability to track orders.
Incompatibility with TikTok: Only tracks payments, not orders.
Misleading app name: Omega is not officially related to TikTok, Omega is an independent app.

Screenshots

1 / 6

tiktok-ads-tiktok-pixels-setup-in-a-breeze

Turn every TikTok conversion into your next TikTok ad decision with pixel, Events API & analytics

Locations

Key Features

[UPDATE] Conversion Analytics – know which ads, audiences & devices to back next
Multi Pixel Tracking - auto-add multi pixel directly in Omega–no more copy-paste
Capture every sale iOS 14.5 hides with server-side TikTok Events API
Read true ROAS from funnel, UTM attribution & full order journey
Automated Catalog/Feed sync - Keep products updated, HOURLY & power TikTok ads

Insights & Metrics

Pinned0/3

Pin up to 3 metrics for quick access.

Date Range

Analytics

In our report, LetsMetrix will cover the following analytics on usage of the Omega for your TikTok pixel Shopify app.

Category Positions

Ranking of Omega for your TikTok pixel in best match categories of the Shopify App Store

Name	Position	Page

Ads	18 / 361 3	1
Product feeds	9 / 270 2	1
Selling online	112 / 492 13	5

Insight

AI-driven summary of Omega for your TikTok pixel category positioning

Market fluctuations observed across 3 mid-tier categories, with Product feeds holding to reach #9.

Featured category

Product feeds

3 categories analyzed

Position

Category Positional Changes

Weekly rank trend in best-match categories — markers highlight app updates.

Hide Data

No data

There is no data to display for this chart.

Best alternatives to Omega for your TikTok pixel

Omega Facebook Pixel Meta Feed

4.8(858)

Free plan available. Free trial available.

Retargeting Ads Analytic: Facebook CAPI, Meta Pixel & Feed

Marpipe ‑ Catalog Manager

5(6)

Free plan available

Publish feeds for all channels, enrich your catalog creative

Google Ads & Shopping AI: ST

4.3(139)

From $120/month

Our AI will advertise your store on Google ads & Facebook ads

Madgic TikTok Pixels & CAPI

5(12)

Free plan available. Free trial available.

Setup Multi Pixel TikTok with Events API (server side track)

TikTok Pixels by AdNabu

5(7)

Free

TikTok Pixels: Unlimited Setup & Event Tracking for TikTok Ads

OC Meta Pixel‑ Facebook Pixels

4.9(86)

Free plan available. Free trial available.

Track every ad sale with CAPI & Feed — Block Spam/Fake Events