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ATB: Attribution Reports

4.89 reviews

Improve ROAS by analyzing best and worst performing campaigns

Developed by Attribution Inc.

About this app

Launched

2016-02-01

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App Overview

ATB: Attribution Reports Overview ATB: Attribution Reports is a powerful tool designed to help businesses evaluate the effectiveness of their marketing campaigns and channels. The app offers easy-to-use dashboards that display key performance indicators such as Lifetime Value (LTV) and Return on Ad Spend (ROAS). It employs multi-touch attribution models to track customer journeys, including those from anonymous visitors, providing comprehensive insights into marketing impact. Integrating seamlessly with major e-commerce platforms like Meta, Google, and TikTok without the need for coding, ATB simplifies data collection. Additionally, it supports analysis of recurring payments and calculates break-even periods, enabling businesses to refine their strategies and enhance overall marketing efficiency.

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Use AI to get the answer to any question you can think of

Deduplicated ROAS, real CAC, and first-time purchaser analysis that matches your store revenue.

Attribution tracks the real cost of acquiring each Shopify customer by pulling spend data from ad platform APIs and binding it to individual visitors. The result: deduplicated ROAS that matches your actual Shopify revenue, not inflated platform numbers. See which channels acquire new customers vs re-engage existing ones. Know when each channel's spend breaks even with cohort payback. Ask your data anything via AI. Conversion API sends real data back to ad platforms, included free.

Key Features

  • Deduplicated ROAS that matches your actual Shopify revenue
  • First-time purchaser report: new customers vs repeat by channel
  • Cohort payback analysis showing when each channel breaks even
  • AI analytics: ask your data questions via Claude or ChatGPT
  • Conversion API feeds real data back to Google and Meta - free
Insights & Metrics
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Date Range

Analytics

In our report, LetsMetrix will cover the following analytics on usage of the ATB: Attribution Reports Shopify app.

Category Positions
Ranking of ATB: Attribution Reports in best match categories of the Shopify App Store
NamePositionPage
Analytics
314 / 1229
81
14
4
Insight
AI-driven summary of ATB: Attribution Reports category positioning

Market fluctuations observed across 1 mid-tier categories, with Analytics slipping by 81 to reach #314.

Featured category

Analytics

1 category analyzed

Position

#314

81

Category Positional Changes

Weekly rank trend in best-match categories — markers highlight app updates.

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Category Popular Positional Changes

Weekly rank trend in popular categories — markers highlight app updates.

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ATB: Attribution Reports FAQs

No. ATB: Attribution Reports pricing starts at $19. For more details about ATB: Attribution Reports pricing, check here.