10 Best Shopify Page Builder Apps in 2025 [Real Ratings & Use Cases]

Letsmetrix

08/08/2025

In the competitive world of e-commerce, a generic storefront is no longer enough. To capture customer attention and drive sales, your Shopify store needs a unique, professional, and high-converting design. This is where Shopify page builder apps come in. These powerful tools allow you to create custom pages and sections without writing a single line of code. By using intuitive drag-and-drop interfaces, extensive template libraries, and conversion-focused features, you can design everything from stunning landing pages to detailed product pages that reflect your brand and engage your audience.

Choosing the right page builder is critical. A good app enhances your store’s aesthetics and functionality, while a poor choice can lead to slow load times and a frustrating user experience. This guide provides an expert analysis of the top-performing page builder apps available today, based on real user ratings, features, and pricing to help you make an informed decision.

What you’ll find in this guide:

A summary table of the top 10 Shopify page builder apps for a quick comparison.
Detailed reviews of each app, highlighting key features, ratings, and pricing.
A practical guide on how to choose the best page builder for your specific store needs.
Answers to frequently asked questions about using page builders on Shopify.

What Is a Shopify Page Builder App?

A Shopify page builder app is a design tool that lets merchants create and customize web pages without coding. Unlike Shopify’s native editor, which has limited flexibility, page builder apps offer drag-and-drop functionality, pre-made templates, and conversion-optimized elements. You can build landing pages, product pages, homepages, and even sales funnels - all tailored to your brand.

These apps are essential for stores that want more than a generic look. Instead of hiring a developer or relying on rigid theme layouts, merchants can use page builders to take full control over design and layout. It’s the fastest way to build high-performing, mobile-optimized pages that align with your brand and business goals.

Why Do Shopify Merchants Need a Page Builder App?

Shopify’s default theme editor is functional but limited. You can’t easily add custom layouts, advanced product sections, or unique landing pages. This becomes a problem when you're trying to:

Increase conversions with urgency elements like countdown timers, popups, or testimonialsLaunch campaigns fast without waiting on a developer
Differentiate your store from thousands of others using the same theme
Run A/B tests or experiment with different layouts
A good page builder app solves all of this - no code required.

Whether you’re a beginner or a seasoned eCommerce brand, these tools give you the flexibility to create pages that look great and perform even better.

Top 10 Shopify Page builder Apps

Before diving into the details, here is a summary of the top 10 Shopify page builder apps, comparing their key attributes to help you find the perfect match.

App Name	Best For	Starting Price	Free Option (Yes/ No)	User Rating
Section Store: Theme Sections	Adding pre-built sections to any theme	Free to install	Yes	4.9/5
Beae Landing Page Builder	A/B testing and conversion optimization	$19.99/month	Yes	5.0/5
GemPages Landing Page Builder	Extensive template library and funnels	$29/month	Yes	4.9/5
Tapita:AI Theme Sections Store	AI-powered section creation from images	$9.99/month	Yes	5.0/5
OT: Theme Sections Store	Large library of free, customizable sections	Free	Yes	4.9/5
Foxify Smart Page Builder	All-in-one building with AI content tools	$1/month	No	4.9/5
PageFly Landing Page Builder	Advanced integrations and A/B testing	$24/month	Yes	4.9/5
Instant Section & Page Builder	Figma integration and CRO templates	$39/month	Yes	5.0/5
Atlas: AI Store Builder	Quickly building AI-powered dropshipping stores	$29/month	No	4.7/5
EComposer Landing Page Builder	Balanced features with built-in CRO add-ons	$19/month	Yes	4.9/5

1. Section Store: Theme Sections

Section Store is the go-to choice for merchants who want to enhance their existing theme without a complete overhaul. It focuses on providing a rich library of sections that integrate directly into the Shopify theme editor. The app has earned its reputation for simplicity and performance, allowing you to add new functionalities without slowing down your site.

You can add:

Testimonials and review sections
FAQ accordions
Trust badges and banners
Image and video galleries

Rating: 4.9/5-star.

Pricing: Free to install. You can test any section risk-free, and additional charges may apply for premium sections.

2. Beae Landing Page Builder

Beae Landing Page Builder stands out for its strong focus on A/B testing and conversion optimization. It provides an all-in-one solution for creating and testing various page types to maximize performance.The app is known for its mobile-responsive templates and fast loading speeds.

Key features include:

Building home, product, collection, and landing pages
Customizable templates for quick setup
Tools like countdown timers, color swatches, and sales banners
SEO-friendly performance across all devices

Rating: 5.0/5-star.

Pricing: A free plan is available. Paid plans start at $19.99/month.

3. GemPages Landing Page Builder

GemPages is a powerhouse for merchants needing a vast selection of design options. It offers over 400 templates, making it easy to find a starting point for any industry or page type. Its AI-powered builder and CRO features make it a comprehensive tool for driving sales.

You can create:

Fully customizable sales funnels with upsell and downsell options
Home, product, collection, and blog pages
Utilize features like stock counters and product bundles
Transform images or URLs into layouts with AI

Rating: 4.9/5-star.

Pricing: A free plan is available with 1 published page. Paid plans start at $29/month.

4. Tapita: AI Theme Sections Store

Tapita excels by using advanced AI to simplify the design process. Merchants can convert images or wireframes into fully functional Shopify sections, making it ideal for those without design experience. The app is praised for its trendy, performance-optimized sections that integrate seamlessly with any Shopify 2.0 theme.

Key features include:

AI-powered section generation
An extensive library of pre-built, fast-loading sections
Full customization through the native Shopify Theme Editor
Compatibility with all modern themes without code changes

Rating: 5.0/5-star.

Pricing: A free plan is available. The paid plan is $9.99/month.

5. OT: Theme Sections Store

OT: Theme Sections Store offers a straightforward and powerful solution for enhancing a storefront with over 120 pre-built sections. It is designed for merchants who want to add variety and functionality without complexity or cost. Its main appeal is the drag-and-drop interface within the Theme Editor and its speed-optimized performance.

You can get:

A diverse library of design layouts
Seamless integration across different themes
A user-friendly approach to building dynamic pages
No need for coding or heavy, site-slowing tools

Rating: 4.9/5-star.

Pricing: The app is completely Free.

6. Foxify Smart Page Builder

Foxify offers an all-in-one solution with a focus on smart, AI-driven features. It’s perfect for merchants who want to leverage technology for content creation, translation, and performance insights. The app is recognized for its responsive design customization and excellent support.

Key features include:

Over 200 templates for various industries
AI-driven content creation and translation
Advanced analytics for performance tracking
Responsive design for all devices

Rating: 4.9/5-star.

Customer Support: Known for its exceptional 24/7 live chat support.

Pricing: Starts from $1/month, with a free trial available.

7. PageFly Landing Page Builder

PageFly is one of the most established and popular page builders on Shopify, known for its flexibility and extensive integrations. It is tailored for merchants who want to build highly optimized pages with powerful features. The app's reputation is built on reliability and a vast feature set that caters to businesses of all sizes.

You can:

Use a large library of customizable templates and sections
Run advanced Bayesian A/B testing to find winning page variations
Integrate with over 130 other Shopify apps
Add sales elements like countdown timers and trust badges

Rating: 4.9/5-star.

Pricing: A free plan is available with 1 published page/ section. Paid plans start at $24/month.

8. Instant Section & Page Builder

Instant Section & Page Builder is an excellent tool for stores that prioritize professional design and advanced functionality. It stands out with its seamless Figma integration and a huge library of CRO-focused templates. The app empowers merchants to create sophisticated pages, popups, and sections efficiently.

Key features include:

A library of over 500+ CRO templates
Built-in support for subscriptions and product bundles
Tools for creating popups and sections
SEO optimization features

Rating: 5.0/5-star.

Pricing: A free plan is available with 1 published page + section + blog post. Paid plans start at $39/month.

9. Atlas: AI Store Builder

Atlas is an innovative app designed specifically for dropshipping. It uses AI to help users build a complete, high-converting store starting from just a product link. It’s ideal for new sellers wanting to launch quickly or experienced merchants aiming to test new products efficiently.

Key features include:

AI-powered store construction
Built-in bundling and upselling options
AI-generated photos to improve visual appeal
Optimized themes designed to increase conversion rates

Rating: 4.7/5-star.

Pricing: Starts at $29/month, with a 5 day free trial available.

10. EComposer Landing Page Builder

EComposer offers a balanced mix of an easy-to-use drag-and-drop editor, AI tools, and a large selection of templates. It is designed to be an efficient, all-around page builder. The app is valued for its built-in CRO add-ons and advanced features like analytics and multi-market support.

You can leverage:

Over 300 professionally designed templates
Built-in extensions like cross-sell, pop-ups, and image optimizer
AI content generation
Detailed page analytics

Rating: 4.9/5-star.

Customer Support: Provides 24/7 assistance to all users.

Pricing: A free plan is available with live 1 page/section, all page types. Paid plans start at $19/month.

How to Pick the Right Page builder Shopify Apps for Your Store?

Choosing the ideal page builder depends on your unique business goals, technical comfort level, and budget. Here are the key factors to consider:

Ease of Use: Look for an app with an intuitive drag-and-drop editor. If you're not a designer, a large library of pre-built templates (like those in GemPages or EComposer) can save you significant time and effort.
Features and Functionality: Determine what you need to build. Are you focused on adding small sections to your existing theme (Section Store, OT)? Or do you need to build entire landing pages, product pages, and funnels (PageFly, Beae)? Check for essential features like A/B testing, AI content generation, and conversion rate optimization (CRO) tools.
Performance and Speed: A page builder should not slow down your website. Look for apps that explicitly mention speed optimization and lightweight code. Slow-loading pages can harm your SEO rankings and increase bounce rates.
Pricing and Value: Many apps offer a free plan, which is great for getting started. Evaluate the paid tiers to ensure they align with your budget and business growth. Consider whether the app charges transaction fees or bases its price on traffic or features.
Integrations: Ensure the page builder integrates smoothly with your existing Shopify theme and other essential apps, such as review platforms, email marketing tools, and upsell apps.
Customer Support: When you run into an issue, reliable support is invaluable. Check user reviews for mentions of support quality and availability. Apps like Foxify and EComposer, which offer 24/7 support, provide excellent peace of mind.

FAQs about Page builder Apps on Shopify

1. Will a page builder app slow down my Shopify store?

Not necessarily. Top-tier page builder apps like Section Store and Tapita are designed with performance in mind, using optimized code that doesn't negatively impact site speed. However, it's always a good practice to test your page speed after installing a new app and adding content.

2. Can I use a page builder for more than just landing pages?

Yes. Most modern page builders, including Beae, GemPages, and PageFly, are versatile tools that allow you to create and customize almost any page on your store, including the homepage, product pages, collection pages, blog posts, and "About Us" or FAQ pages.

3. Do I need coding skills to use a Shopify page builder?

No. The primary advantage of a page builder is its no-code, drag-and-drop interface. These apps are built for merchants, not developers, enabling anyone to create professional-looking pages without touching a line of code.

4. What happens to my pages if I uninstall the page builder app?

This depends on the app. For most page builders, the pages you created with the app will no longer be visible after you uninstall it, as they rely on the app's code to render. It's crucial to check the app's policy on this before committing. Some apps may offer an option to export your pages as code, but this is not a standard feature.

Conclusion

A high-quality Shopify page builder app is an indispensable tool for creating a customized, professional, and high-converting online store. Whether you need to add a few custom sections, build entire landing pages from scratch, or leverage AI to accelerate your design process, there is an app on this list to meet your needs.

The best choice ultimately depends on your specific requirements. For adding simple, fast-loading sections, Section Store and OT: Theme Sections Store are excellent free options. For comprehensive page building with advanced features like A/B testing and AI, PageFly, GemPages, and Beae are leading contenders.

Evaluate your budget, desired features, and technical comfort level to select the tool that will best empower you to build a standout brand and drive sales in 2025.